Content
Maybe it’s the 15+ years I’ve been writing and editing professionally, but I truly believe that good content is the most important element of any communications strategy. Brilliant SEO strategy isn’t much use if you get throngs of people coming to your site and then leaving immediately because they can’t make sense of what you’re trying to tell them.
I’ve written just about every type of marketing copy you could think of, from web pages to white papers. As a writer, I’ve developed a strong reputation for being able to tailor communications to different audiences and translate complex, often jargon-filled, subject matter into compelling language that laypeople can understand.
My byline has also appeared in a number of national consumer publications, including Real Simple, Christian Science Monitor, and Backpacker.
Check out the Portfolio page for samples of my work.